Ebook Prices: Are You Sending the Right or Wrong Message?

The current thinking in most indie author circles goes a little like this when it comes to ebook pricing: how low can you go? While big name publishers came out of the fight against Amazon's price gouging thinking big and pricing big, indie authors have yet to change their model. Because it works, right? Not always. I learned this the hard way.

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How to Squeeze Every Last Drop from Amazon Author Central

You've got your newest title up on Amazon's KDP and CreateSpace, IngramSpark, etc. You even built out your author page through Amazon's Author Central. You're all set to sell your book on Amazon. Nothing else to do, right? Wrong. There's plenty more to do on Author Central than just put up an author page. If you walk away without taking advantage of the other feature, you're actually putting yourself at a disadvantage when it comes to properly reaching buyers.

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What Do You Know About Book Trim Sizes?

If you're scratching your head right now, and you're an indie author who is publishing your own work, be concerned. Knowing about different trim sizes (aka your print book's overall size) is Indie Publishing 101, and not knowing how different sizes affect your print costs can prove to be costly to your bottom line. So, settle in, indie publishers, for a lesson on trim sizes and their effects on your bottom line.

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Why I Ditched Lulu and Never Looked Back

Anyone who knows me well knows that when I hear or see Lulu's name come up in a print-on-demand discussion, my head just about pops off. I've always avoided publicly dissing Lulu as bad form, but since someone recently asked for the full story behind my loathing toward Lulu as a POD, so that he could make an informed decision about them, I decided it's probably time to just speak up already. Hopefully, this might help others make their own decisions about whether or not Lulu is right for them.

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When is the Best and Worst Day to Launch Your Book Release

It's my experience that a lot of indie authors like to pick just any old day to release their new book. Often times, it's the day they finished uploading their ebook file to Smashwords or Amazon KDP. There is a science to book releases, however, and whether your book release is noticed or lost in the hordes of other books being released depends on which day you choose to release your book.

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Publishing is a Business, and Sometimes Businesses See Failures

Indie publishing is not for the faint of heart. It's a business venture like any other, full of highs and lows. I was inspired to write a post about a recent low after reading the latest issue of the MailChimp blog (Issue #8: The one where Meg cries 😭) detailing Meg's Freddie and Co. store launch snag.

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First Rights: what they are and how you risk losing yours

The topic of "first rights" may be one of the most overlooked subjects for writers. And, yet, understanding what first rights are and how they affect your marketability as a writer is all-important, especially for those who might be trying to build their readership. So, I am going to explain first rights and why you need to protect yours.

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